ESSEC Students working together

Corporate Strategy Meets AI: Debating the Future of Moltiply

How a CEO digital twin turns corporate strategy into a live, high-stakes learning experience

By Ha Hoang, Associate Dean for Research at ESSEC Business School.

What happens when students stop reading cases and start talking to them? I developed a new AI-based case experience that invites learners to do exactly that with a digital twin of a real CEO to debate the future growth strategy of his company. 

Given the early state of AI adoption by educators, the format I describe below addresses two principal concerns. On the one hand, introducing AI into the classroom risks fueling students’ over-reliance on artificial intelligence. On the other, instructors are lamenting that students are less willing to engage with lengthy cases that are central to case-based strategy instruction. The CEO agreed to participate in the development of the case because he credited his business education with his success and saw an opportunity to help keep it relevant and engaging for new students.

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Les profs et staff réunis pour parler d'IA lors d'un atelier pédagogique

Pédagogie et IA 2025-2026 : une approche pour améliorer l’enseignement et l’apprentissage

English version below

Par Sophie Magnanou, directrice du K-lab.

L’ESSEC s’est engagée dans une démarche visant à intégrer l’Intelligence Artificielle (IA) dans ses pratiques d’enseignement, d’apprentissage et institutionnelles

Dès l’émergence de l’IA générative, l’ESSEC s’est emparé du sujet. Ainsi, dans le cadre de la première édition des ateliers pédagogiques, le travail mené collectivement en 2023 par les professeurs, les programmes, le K-lab et le Metalab avait abouti à la rédaction d’une liste de recommandations destinées aux enseignants. Dans un deuxième temps le K-lab a réalisé un guide intéractif également à l’attention de la communauté enseignante.
C’est dans ce contexte de croissance de la place de l’IA dans la pédagogie avec des enjeux toujours plus prégnants, que le Décanat, le K-lab et l’ESSEC Metalab lance “Pédagogie et IA 2025-2026”, une démarche dont l’objectif est de créer un environnement académique où l’IA enrichit, et non remplace, l’apprentissage ou l’enseignement.

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A book opening on a fairy world

Learning Through the Lens: Scriptwriting, Filmmaking, and Critical Reflection

By Selva Senor, Teacher and Head of Spanish and Portuguese Studies, Department of Languages and Cultures.

For the past eight years, several professors from the Department of Languages and Cultures, from the Arabic, Spanish, FLE (French as a Foreign Language), Italian, English, and Russian sections, have collaborated on a transversal initiative that brings students together around a shared creative endeavor: a Film Festival organized within the department itself.

This initiative enables students not only to express their imagination in a critical and reflective way, but also to acquire and develop specific skills such as writing a screenplay, filming and editing a short film, and working collaboratively in a foreign language. The project calls for teamwork, technical know-how, attention to detail, and a strong sense of visual and narrative coherence – all essential elements in cinematic storytelling.

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Imagination in Motion: How Dance, Drama, and Imagination Transform Business Education

By Noha El Attar, Professor of Management Practice in Organizational Behavior.

What if we added a touch of imagination to the Business School classic blend of data analysis, case discussions and presentations? Picture learners engaging with management principles through cinema or discovering decision-making through movement. As a professor of management practice, I’ve found that integrating artistic learning approaches like theater, dance, and socio-drama has brought new vigor and profounder learning to my learners.

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Nurturing Inclusive Leaders: Exploring Pedagogy and Care in Higher Education

By the K-lab team.

Beyond the transmission of knowledge, education in the XXI century is geared towards creating responsible leaders, able to create and promote inclusive workplaces. This requires higher education institutions to think deeply about the link between pedagogy and inclusion: How to teach inclusion? How to teach inclusively? and how in societies where the caring economy is becoming increasingly central, how can education be considered as “care”.

With this perspective in mind, Estefania Santacreu-Vasut, Associate Dean for Pedagogy, along with the K-lab, have chosen to explore the theme of “pedagogy and inclusion” for this academic year 2023/2024. The first educational workshop took place on November, 17th.

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 A “poisoned chalice” or “cup of opportunity”: 5 strategies for active teaching and learning in post-pandemic world

Our experience on the way we enhanced students learning experience in times of crisis, using an Active Learning Approach.*

By Reza Kachouie, Director of Teaching and Lecture at Department of Information Systems and Business Analytics, Deakin University, Melbourne.

The third pedagogical workshop co-organised by the ESSEC Dean for Pedagogy and the K-lab took place on November 23rd. During the workshop, Reza Kachouie dealt with active learning. Pr. Kachouie is ESSEC professor Ali Shamsollahi’s co-author. Around 30 persons attended the workshop (ESSEC permanent Faculty, lecturers, professors of management practice). This article sums up Pr. Kahouie’s research which was presented and discussed on November 23rd.

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Making students active participants in the evaluation process

How Has the Pandemic Shifted Your Perspective on Grading?

By Adrián Zicari, Teaching Professor, Accounting and Management Control Department
Director of the Center of Excellence Management and Society.

“From the very beginning, we decided on a combination of evaluation tools. Some of those tools are conventional (automatically graded multiple choice exams, for example), but one is not: supervised peer assessments. I have to admit that, at first, I was not convinced this concept would work. But now I see it in a different light.Lire la suite »

Le dit de l’écrit : utilisation du slam comme méthode pédagogique

Par Michel Verneuil, Professeur de Français Langue Étrangère

Au sein du Département de Langues et Cultures, Christophe Brooke, Professeur d’anglais, et Michel Verneuil, professeur de FLE, ont eu l’idée d’utiliser le slam dans l’enseignement des langues à l’ESSEC, avec les étudiants BBA internationaux de niveaux avancés, intermédiaires et MSC.

Les deux professeurs ont présenté les réalisations, des étudiants, au séminaire de langues les 11 et 12 décembre 2019 à l’ESSEC.

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A 100% online course for BBA students abroad

Research methods course 100% online for BBA students in exchange or double-degree programs abroad.

By Cécile Marsault, BBA Dissertation Coordinator, Margaux Piault Sabatini, Instructional Designer – K-lab and Karoline Strauss, Professor of Management and Academic Director of the BBA Dissertations.

This course 100% online in English is lead by Karoline Strauss, Academic Director of the BBA Dissertations. It is the result of cooperation between the K-lab – Learning Center and the BBA for the development of online educational content.Lire la suite »